Each student will prepare a term project that is the analysis/comparison of two
companies in the same industry. The project is described in detail on the
attached document, "Term Project."
The project report is to be double spaced typed/printed, 12-18 pages in length,
with normal-sized type (not courier) and margins. Students should immediately begin to
consider possible industries and companies. The choice of companies must be
approved by March 11, and a preliminary report, including a list of references,
is due by April 22. (Lateness in meeting any of these dates will lower the project grade.)
Participation & Attendance
Students are expected to fully complete assigned
readings before each class and to come prepared to discuss the related questions
posted on the AD212 course web site. Analysis and discussion of the
readings are very important parts of the course and will comprise a portion of
the final grade. The professor will call on students who do not regularly take
part in class discussion, so be prepared! The course web site contains links to
material of interest. Please refer to it often.
Class attendance is expected. More than two unexcused absences will lead to a
lowering of the final grade; more than five will result in failing the course.
The participation grade is calculated as follows:
50% is for coming to class. You are allowed two absences without any explanation
or makeup. Three or more uncompensated absences will result in a penalty of 10%
per absence on the participation mark.
40% is for a consistent base level of input during in-class discussions --
maximum credit here will be earned with about 25 discussion contributions over
the class. Prepare the discussion questions carefully, and try to say two smart,
well informed things per session. If you can do this in most sessions, you will
receive full marks. Contributions include useful questions as well as answers.
However, make sure you are not repeating what someone else has said -- credit
will not be awarded for this. Only first and second contributions to each
session will be tallied, so while it is not necessary to participate in every
session to receive full credit, but you should aim to say something in most of
The final 10% of the contribution can only be earned through a "quality bonus".
Your contribution mark may be raised or lowered up to 10% according to quality
and consistency of contributions. You do not have to hog the conversation to
earn this bonus. Those whose answers suggest a lack of preparation will be
(The ratio described above was revised following an in-class vote to reduce to
20 the number of discussion answers required for basic credit but increase the
importance of quality in the overall participation mark).
If you feel uncomfortable speaking in class, an alternative is available. This
is to submit electronically answers of about 400 words to any two of the
discussion questions. Competent answers will receive two discussion credits.
Exceptional answers may receive a bonus.